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Intern, Digital Strategy/Marketing Automation - Summer 2021

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Based in the Midwest. Focused on what's next. Laughlin Constable has been taking brands from now to next for more than 40 years. As an ever-evolving full-service advertising agency, we're constantly on the lookout for smart, hard-working, creative and friendly people to join our team.We offer competitive salaries, unlimited time off, cool and comfy working spaces in Milwaukee and Chicago, parking or commuter discounts, fitness reimbursements, happy hours, and many other great benefits.POSITION OVERVIEWThis internship role will be for our Digital Strategy and Marketing Automation teams.Digital Strategy: Learn how insights, cultural trends, behavioral learnings and other key inputs serve as the foundations of a digital strategy. You will work with our digital strategy team and cross-functionally across the agency to perform work that influences the building of digital strategies, quarterly editorial calendars, publishing of content and analyzing campaign performance. Participate in the digital strategy creation process, provide internal review input and feedback. Perform research, and publish POVs on up-and-coming trends in the digital + social space Manage social editorial calendars, and publishing across various social platformsMarketing Automation: Learn about 1:1 marketing and best practices as you work across a variety of clients and marketing automation platforms to learn more about the strategy and execution of omnichannel campaigns that provide personalized and customized communications to leads and customers. Learn and train in 2 or more marketing automation tools Participate in strategy sessions or journey mapping to understand how campaigns get started and ultimately come to life Provide Creative review, input and feedback across various channels, including email, text, and in-app messagingAs an intern at Laughlin Constable, you will be treated just like any other member of our Agency! If you think you're ready to jump start your future career and move from "NOW TO NEXT", that's where we come in!ESSENTIAL DUTIES AND RESPONSIBILITIES: Learn the Agency and client operations Provides relevant ideas and suggestions to the project/task at hand Communicates ideas clearly and professionally Takes initiative and seeks out opportunities to contribute Practices sound judgement based on analysis of available data and information when necessary Demonstrates creativity when approaching tasks, solving problems and overcoming obstacles Displays an inquisitive nature and a genuine curiosity for the ways in which a consumer engages with a brandSUPERVISORY DUTIES: Works under direct supervision Works collaboratively with an integrated teamSPECIALIZED KNOWLEDGE, SKILLS, AND ABILITIES: Technically proficient in Office productivity tools (Word, Excel, PowerPoint or Keynote) Aptitude and desire to learn about our Agency and clients Highly organized and self-managed; strong time management skills Demonstrates effective communication skills (written and verbal); proactive communicator Base understanding of data and its role in communications Familiarly with social media tools (Facebook, Twitter, Pinterest, Instagram) A desire to learn and understand what is cutting edge in the digital spaceEDUCATION AND WORK EXPERIENCE REQUIREMENTS: You're an undergraduate student graduating from or entering your Senior year at an accredited college/university You're computer savvy, and are proficient in Excel, Word and PowerPoint You're organized and able to multi-task You're a people person - and very detail orientedThis job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position but is rather the general content of and requirements for the performance of this job. This is not to be construed as an exhaustive statement of duties and employee(s) will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. This job description is not an employment contract, implied or otherwise. The employment relationship remains "at-will".Laughlin Constable is an equal opportunity employer and participates in E-Verify. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.This is an internship position
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